Sustainable Fashion Trends to Watch for in Late 2024

Sustainable fashion is more than a trend—it’s a movement. As more consumers become conscious of the environmental impact of their clothing, sustainable fashion is set to dominate the industry in 2024.

Here are some of the top sustainable fashion trends we’re seeing at Whimsical Blu:

1. Eco-Friendly Fabrics

More brands are opting for sustainable fabrics like organic cotton, hemp, and recycled polyester. At Whimsical Blu, each of our stylish pieces are made from planet-friendly materials, without compromising on comfort or quality.

2. Vintage and Upcycling

The rise of second-hand fashion is growing! Incorporate vintage or upcycled items into your wardrobe for a more eco-conscious approach. Check out the famous NZ brand, Moral Fibre's, Upcycled Denim Jackets which are repurposed & brings fresh life to old favorites.

3. Minimalist Capsule Wardrobes

Investing in high-quality, versatile items that stand the test of time is a sustainable approach to fashion. Create your capsule wardrobe with our timeless basics like the White Linen Wrap Ruffle Mini Skirt.